Manufacturing & Marketing

The Manufacturing industry is closely connected with engineering and industrial design. The manufacturing industry plays a vital role in the economy of any nation. It is referred to as the wealth producing sector of any economy. Manufacturing industry refers to those industries which involve in the manufacturing and processing of items and indulge in either creation of new commodities or in value addition. The manufacturing industry accounts for a significant share of the industrial sector in developed countries. The final products can either serve as a finished good for sale to customers or as intermediate goods used in the production process. Manufacturing industries are important for an economy as they employ a huge share of the labour force and produce materials required by sectors of strategic importance such as national infrastructure and defence. Owing to the emerging technologies worldwide, the world manufacturing industry has geared up and has incorporated several new technologies within its purview.

The Global marketing industry is a fast emerging sector, with the rapid expansion of the social media sphere which has been changing the landscape of the marketing industry. The modern marketing industry has imbibed customization. This includes the development of personalized communication and is poised to evolve further with every transformation in the communications fraternity. In the modern industry formulate their marketing strategies and offer the tools required to implement them.